About us

Decades of unlocking the best in people

Our combined 50+ years of experience has allowed us to hit some great milestones

Our journey to where we are today is one enriched in success and fuelled by the unwavering determination to help our clients unlock their full potential.

2014

Founded

250+

Sessions completed

100+

Clients

50+

Years of combined experience

Plan to Grow Coaching and Consultancy

Our commitment is to deliver lasting, positive change for the individuals and organisations we work with. Our key values include collaboration, integrity, innovation, and commitment, so we bring them to everything we do.

As catalysts for change, our corporate clients include e-commerce and multichannel retailers, digital B2B, marine tech, manufacturing, service and several other companies.  Individual clients include those changing career, transitioning to new roles, and facing leadership challenges of all sorts from team performance to self-doubt to conditions such as ADHD.

In e-commerce, our long experience has guided well-known brands to rapid expansion even in adverse circumstances. Recent projects include a growth planning from post-startup, refreshed thinking to combat the plateau for an established player, analytical innovation for a marketing agency, team improvement for a luxury décor player, and mentoring for a service company CEO.

Organisations, teams, and individual leaders continually face challenges.  Our expertise will help your thinking, your capabilities, and your achievement, so contact us today and let’s discuss how we can help.

Plan to Grow Coaching and Consultancy

Welcome to Plan to Grow, where expertise meets passion for business growth. With over 50+ years of combined experience in the consulting and coaching sector, we have established ourselves as trusted advisors and catalysts for success. Our story is rooted in a deep commitment to helping individuals and organisations thrive, and it is this dedication that has shaped our journey. As industry veterans, we have witnessed firsthand the challenges and triumphs that come with building and scaling businesses.

At Plan to Grow, we believe in the power of personalised support. We take the time to listen, to understand your unique goals, challenges, and aspirations. Through collaborative partnerships, we co-create tailored strategies and provide practical guidance that aligns with your vision. Whether you are an aspiring entrepreneur, a small business owner, or an established corporate leader, we are here to help you unlock your full potential and achieve sustainable growth.

Join us on this journey as we help you navigate challenges, seize opportunities, and unlock the path to your remarkable future.

We believe that coaching can change lives

We believe that coaching has the power to transform lives. Through personalised guidance, mindset shifts, and actionable strategies, we empower individuals to break through their limitations.
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Excellence

Our commitment to excellence is reflected in our dedication to continuously improving our coaching methods and styles. We want you to leave feeling you have the right tools to succeed.

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Empowerment

We believe in a collaborative and supportive approach to coaching. Our role is to help empower you, so you can unlock your full potential, develop new skills, and overcome challenges.

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Expertise

With over several hundreds hours of coaching and consulting under our belt, we’re well equip to help you overcome numerous challenges ranging from both professional to personal.

Our Team

Our team is made of two experienced coaches with a combined 50+ years as coaches, plus a wonderful and talented associates team.

Iain MacDonald

Founder and Lead Coach at Plan to Grow
For over 30 years Iain has been committed to growing businesses, and the people who own and operate them. With a strong e-commerce background, Iain’s experience includes senior leadership and consultancy roles with Boden, The White Company, Sunspel, TK Maxx, and many others.

Focusing on sound commercial thinking, clear strategy, rigorous analytics, customer-centric thinking, and data-driven marketing, Iain has guided many brands, business owners, and senior executives to substantial performance improvements, with some life-changing results.

His recent work includes e-commerce, luxury B2B, technology, SaaS, career transition, and fashion.
Get in touch
Iain MacDonald
Carol Pearson

Carol Pearson

Leadership Coach
Carol’s specialities are leadership and team coaching. She enables senior leaders and management teams tap into their true potential and perform at their best. With over 25 years’ international experience in HR leadership and almost a decade as an independent coach Carol coaches online internationally, with clients throughout UK, Europe and USA. Her CV includes senior leadership roles for IHG, Louis Vuitton and Ritz Carlton Hotels.`
Representation of Plan to Grow's associate network

Associates

Coaching Network
For larger projects or specialist needs we have a range of trusted and experiences associates who can deliver additional manpower and/or specialist services. These include E-com Fulfilment and Tech Systems, Branding, Google Analytics, and Education.  
Get in touch

Iain MacDonald

Founder and Lead Coach at Plan to Grow
For over 30 years Iain has been committed to growing businesses, and the people who own and operate them. With a strong e-commerce background, Iain’s experience includes senior leadership and consultancy roles with Boden, The White Company, Sunspel, TK Maxx, and many others.

Focusing on sound commercial thinking, clear strategy, rigorous analytics, customer-centric thinking, and data-driven marketing, Iain has guided many brands, business owners, and senior executives to substantial performance improvements, with some life-changing results.

His recent work includes e-commerce, luxury B2B, technology, SaaS, career transition, and fashion.
Iain MacDonald

Carol Pearson

Leadership Coach
Carol’s specialities are leadership and team coaching. She enables senior leaders and management teams tap into their true potential and perform at their best. With over 25 years’ international experience in HR leadership and almost a decade as an independent coach Carol coaches online internationally, with clients throughout UK, Europe and USA. Her CV includes senior leadership roles for IHG, Louis Vuitton and Ritz Carlton Hotels.`
Carol Pearson

Associates

Coaching Network
When you work with us, you gain access to a team of professionals who are leaders in their respective domains. Our associates possess a deep understanding of the intricacies and challenges specific to various industries, allowing us to provide tailored solutions. From marketing and branding to finance, operations, and beyond, our team of experts brings a diverse range of skills that complement our core consulting and coaching services.
Representation of Plan to Grow's associate network

We're accredited by the following institutions:

EMCC Global Accreditation logo
PCC accreditation logo
EMCC Global ITCA accreditation

Latest News

Hear the latest news from Iain and the team.
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June 2023

Consulting is more than giving advice

By building on a hierarchy of goals, consultants and managers can work toward mutual interests.
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June 2023

Soft skills: Just because they’re soft doesn’t mean they’re easy

Learn why technical skills alone are not enough and how to build an armoury of soft skills.
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